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When I was told that I was going to meet Paulette Raulerson for the first time, I was excited to finally get the opportunity to meet a woman who has successfully juggled a business career with motherhood. Paulette is a familiar face in the community after years of appearing in television, print and radio advertisements for the group of automobile dealerships founded by her father, Wade Raulerson. Today, she is still working with customers but in the world of real estate and is ready to help people with the most important purchase of their lives... buying a home.

Real estate is a natural fit for Paulette after years of assisting customers purchase another significant investment...an automobile. She started at her dad’s business when she was 15 answering the switchboard phone. Paulette continued working at the dealership, while earning her degree in sociology from the University of Florida and eventually tried her hand at sales where clients trusted her because of her genuine care for them.

After spending many years at Raulerson Pontiac, Paulette transferred to the family’s Honda dealership where she became general manager for five years. After her family sold their dealerships, Paulette decided to become involved in the real estate field. She pursued a real estate career because she enjoys helping people look for a new home and receives gratification of seeing a sale completed from the first contact with a prospective homeowner to the day the sale is finalized.

Tracy Storms is joining forces with Paulette at Focus Real Estate Group in Gainesville. When I met both Tracy and Paulette one morning over a cup of coffee, they quipped that two heads are better than one when working in real estate. With all kidding aside, both women bring their own strengths to homebuyers. Paulette presents years of sales and marketing experience, along with knowledge of the Gainesville area, while Tracy worked as Director of the North Central Florida Builders Exchange where she developed contacts with many homebuilders.

“Being around people and knowing her proven track record was the reason for deciding to work with Tracy,” Paulette says. Paulette and Tracy are committed to helping their customers every step of the way. Paulette says having two people as partners is better for the customer because one of them is always available to answer questions and alleviate concerns. The duo can relate to their clients because there’re both homeowners and parents who put themselves in the shoes of their customers. Tracy says she’s become a mother figure to college students who buy from her and helps them when an emergency happens or is just there for someone who is anxious being away from the comforts of home for the first time.

Paulette and Tracy will go out of their way for you when it comes time to obtaining your new home. They will personally take their time to research the Good Life area to find the best location for you and your family to live in. Whether it be a school that is “A’ rated , an easy commute to work or to a day care center or within walking distance of a pharmacy or grocery store, Paulette can advise potential clients about the amenities of a neighborhood since she is a native of Gainesville . Along with Tracy’s experience in real estate, the building industry and with actual area homebuilders in the community, this dynamic duo is your ticket to finding a place that you can call home. Paulette and Tracy emphasize they will treat their prospective clients with kindness, understanding and care, and will help the client find the right neighborhood to live in. Paulette and Tracy are not satisfied until the customer is happy.

Now is the best time to buy a home with banks still lending money at an all time low rate. Both women say Gainesville is a great place to move to because of its blend of a small town in a big city atmosphere, and being a great place to raise children. In addition Money magazine this year rated Gainesville as the top ranked area for retirees to relocate.

If you’re interested in purchasing a new home, stop by and say hello to Paulette and Tracy at Focus Real Estate Group located at 4631 NW 53rd Avenue, Suite 105 in Gainesville. They can also be contacted at their office at (352) 373- 3123. You can reach Paulette at (352) 284-6355 or Tracy at (352) 275-9552.

 
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